LiveRamp Launches People-Based Search for Omnichannel Marketers – Enhances marketers’ ability to leverage CRM data in Google Customer Match

LONDON,  June 14, 2017 – LiveRamp™, an Acxiom® company and leading provider of omnichannel identity resolution, today announced the addition of targeting for people-based search to its platform. The addition complements LiveRamp’s strength in people-based targeting for display, allowing marketers to better coordinate efforts across these channels and deliver more engaging and personally relevant advertising [more…]

from TheMarketingblog http://www.themarketingblog.co.uk/2017/06/liveramp-launches-people-based-search-for-omnichannel-marketers-enhances-marketers%e2%80%99-ability-to-leverage-crm-data-in-google-customer-match/?utm_source=rss&utm_medium=rss&utm_campaign=liveramp-launches-people-based-search-for-omnichannel-marketers-enhances-marketers%25e2%2580%2599-ability-to-leverage-crm-data-in-google-customer-match

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