Why the best agencies earn their fees, research, gut instinct and a pinch of serendipity

Regular readers of The Marketing Blog will be familiar with our reviews of new marketing offerings from media owners. If there is indeed any such thing as new marketing offerings? This is not about the latest marketing tech, it’s about sitting down and talking. In essence what an advertiser wants to be confident of when [more…]

from TheMarketingblog http://www.themarketingblog.co.uk/2017/05/why-the-best-agencies-earn-their-fees-research-gut-instinct-and-a-pinch-of-serendipity/?utm_source=rss&utm_medium=rss&utm_campaign=why-the-best-agencies-earn-their-fees-research-gut-instinct-and-a-pinch-of-serendipity

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